Blumhouse Productions, the film and television production company known for horror hits such as Paranormal Activity and The Purge, is expanding into the world of video games with the launch of their new Indie Games Division. The division will focus on partnering with independent game developers to create original horror games with the same sense of terror that their films are known for.
The new division will be led by Blumhouse’s Vice President of Interactive, Chris Hewish, who was previously the Vice President of Publishing at Oculus VR. Hewish is excited to bring his experience with virtual reality and gaming to the Blumhouse team, saying, ‘We believe that the horror genre is a perfect fit for interactive experiences, and we can’t wait to see what our talented partners come up with.’
Blumhouse’s move into video games follows a trend of Hollywood studios expanding into the gaming industry, such as Netflix’s recent announcement of their own gaming service. Blumhouse’s focus on indie developers sets them apart, as they hope to give smaller studios a chance to create games with a big impact.
Blumhouse has already announced their first project under the new division, a survival horror game called ‘The Cabin’, developed by indie studio Blue Box Interactive. The game is set to release later this year, and Blumhouse has promised that it will be a terrifying experience.
In addition to ‘The Cabin’, Blumhouse is actively seeking out new partnerships with independent developers to create more horror games. They believe that the horror genre is ripe for innovation in the gaming industry, and they hope to be at the forefront of this movement. With their experience creating horror films and their newfound focus on video games, Blumhouse is poised to be a major player in the world of horror entertainment.
